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How Website Speed Can Make You Lose Site Visitors

Page speed for your users is one of the most critical aspects of their online experience. They will leave, and chances are they will never come back if they cannot satisfy their needs in a reasonable amount of time.

There are a variety of issues that can slow down a website. These issues can range from very simple to fix to very complicated. Here are some examples of the various problems that can cause pages to load slowly.

What Causes Slow Page Speeds

Many factors can cause a website to load slowly. There are some categories of things that can cause this to happen.

The Website’s Server

The website’s server is hosted on is entirely out of the website owner’s control. The host server accepts requests from remote browsers and sends the corresponding response.

The server also has to store the website and all its data. It does this as a file on the server’s hard drive. This file is updated when the website is modified on either the remote or local servers.

The Web Server’s Upload Speed

Your website’s server is responsible for sending your website’s data to the browser that requested it. For it to effectively do this, it has to upload the data.

The faster the server can upload data to the browser, the faster the page will load. If the server’s upload speed is slow, the page will take longer to load.

The Link Between Page Speed and User Experience

A website’s page speed is a good indicator of user experience. This is because, as previously stated, page speed for your website’s users is one of the most critical aspects of their online experience.

It is essential to note that there is not a direct correlation between page speed and user experience. For example, if a site loads very quickly but the content is not very useful to the end-user, they are still not likely to have a good experience.

The Connection Between Site Speed and Google Rankings

Google uses page speed as a ranking factor. This is why it is essential to keep page speed as high as possible. Google wants to show the most relevant results to its users. They do this by using a variety of ranking factors. Some of these factors can ultimately be out of your control.

However, page speed is an important ranking factor that can be controlled. According to Google, the higher your site’s speed, the more likely your site will appear in their search results.

Google Page Speed

Google has its own page speed tool. This tool looks at your website’s page speed and gives you a page speed score. The page speed score is reported on a scale of 0-100. The higher the number, the better the page speed.

Google suggests that you want to get a score of 85 or better. If you are looking to get a good ranking in Google and want to improve your ranking, you should know that the higher your site’s speed, the more likely Google will rank you highly.

Conclusion

A website’s page speed is essential to the user experience. The faster a page loads, the more likely the user will be happy with the experience.

WhoKnows creates tools and solutions to make businesses function better and employees more successful. Whether it’s sharing knowledge across a large enterprise organization, helping someone get a promotion, or helping enterprises sell faster, we’re always looking for ways to innovate in unique ways. If you need lead generation for startups, get in touch with us! Let us know how we can help. 

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